Wendy’s CEO Says Chain Sacrificed Quality To Cut Costs

Wendy’s CEO Bob Wright has acknowledged that the fast-food chain allowed ingredient quality, customer value, and restaurant service to deteriorate as it prioritized cost savings. The acknowledgment follows falling U.S. sales, a shrinking domestic restaurant count, and growing competition for price-conscious customers. Wright, who became CEO on May 21, is developing a turnaround strategy centered […]

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